E59 - The Power of NFTs: How Gigster Helps Companies Connect with Customers and Fans

In this episode of The Payments Show Podcast, I spoke to Cory Hymel, who is the VP of Product & Research at Gigster.

Gigster helps companies to develop their own NFTs, and supports emerging tech like AI and Blockchain.

Click through the Chapters Menu at the top of the episode webpage here: http://thepayments.show

Summary of topics discussed:
1. How Can Businesses Make Use of NFTs?
2. The Value of Communities
3. Charmin and Budweiser NFTs
4. Nike and Starbucks: Digital Transformation
5. Porsche NFT Backlash
6. Financial Accounting Challenges
7. NFT Interoperability
8. Gigster's Services: Branding, NFT Platform and Developers
9. The Human Cloud
10. Culture Without Offices
And much more…

Details:
- Recorded on 22 Feb 2023
- Host: Satwant Phull, Founder of Digital Money Lab
- Guest: Cory Hymel, VP of Product & Research, Gigster

[Next Steps]
- Get in touch with Satwant: digitalmoneylab.com
- Gigster: gigster.com | @trygigster

Chapters

• 0:00 Introduction
• 2:22 Start
• 4:52 How Can Businesses Make Use of NFTs?
• 11:31 How NFT Interoperability Will Unleash Value for Businesses
• 21:13 The Value of Communities
• 22:48 Charmin and Budweiser's NFTs
• 25:58 Provide Real Utility for your Customers
• 29:32 Financial Accounting Challenges for Secondary Markets
• 31:14 Nike and Starbucks: Digital Transformation
• 32:20 Crypto Payments: Dead on Arrival in the Western World?
• 38:00 Gigster's Services: Branding, NFT Platform and Developers
• 39:01 The Human Cloud
• 43:41 Strong Culture Can Emerge Easily Without Offices
• 46:11 Learning from the Crypto Ashes
• 51:00 Cool Case Studies in Japan
• 54:04 Chit Chat