E54 – Buy Now Pay Later for B2B - Edward Brandler, Two

In this episode of The Payments Show Podcast, I spoke to Ed Brandler who is the Co-Founder & Chief Commercial Officer at Two.

Two is a Buy Now Pay Later (BNPL) solution for B2B companies.

Click through the Chapters Menu at the top of the episode webpage here: http://thepayments.show

Summary of topics discussed:
1. Challenges faced by SMBs
2. The $50,000 Checkout Problem
3. Avoiding Chargebacks and Fraud
4. B2B Advantages vs B2C
5. bCommerce: B2B eCommerce Solutions
6. Importance of Freeing Up Working Capital
7. Increasing Sales Conversions and Average Order Values
8. Fast Credit Approvals
9. Bank Transfers and Open Banking
10. Fast Implementation

And much more…

Details:
- Recorded on 18 Aug 2022
- Host: Satwant Phull, Founder of Digital Money Lab
- Guest: Ed Brandler, Co-Founder & Chief Commercial Officer, Two

[Next Steps]
- Get in touch with Satwant: digitalmoneylab.com
- Two: two.inc | @Two_b2b

Chapters

• 0:00 Introduction
• 0:32 Start
• 1:25 Overview
• 4:55 What SMBs and Gen Z Have in Common
• 6:14 Founding Story & Myth: The $50,000 Checkout Problem
• 13:07 Results and Outcomes After Implementing Two
• 14:11 Importance of Working Capital
• 16:25 Avoiding Chargebacks and Fraud
• 18:10 B2B Advantages vs B2C
• 22:05 Markets Served by Two
• 26:10 Customer Successes and Case Studies
• 31:04 Getting Started and Implementing Two
• 31:56 Open Banking
• 34:41 Trademark and Branding Advice!
• 36:08 Two's Value Proposition
• 38:41 bCommerce Platforms
• 39:46 Current Trends and Future Plans
• 44:03 Chit Chat